Customers, colleagues and other interested parties can download a simple Excel-Tool for the customer value analysis below. The tool is based on my German book Orengo (2017): «Kundenorientierung». Verlag Tredition, Hamburg (engl: Customer Orientation). For an English version please contact the author directly. The tool has been simplified so that everything of importance fits [...]
Customer orientation in management systems, organizations, strategies, innovations and cost structures.
Multilingual brochure on the topic of «Customer Orientation». Learn more...
The German book can be ordered at Tredition® as Hardcover, Paperback and E-Book. For an English version please contact the author directly. «How do I increase the customer orientation in my organization throughout?» There is hardly a corporate website that doesn’t contain a slogan like: «We are a customer oriented company». If it was [...]