About markusorengo

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So far markusorengo has created 8 blog entries.

Simple Tool for the Customer Value Analysis

Customers, colleagues and other interested parties can download a simple Excel-Tool for the customer value analysis below. The tool is based on my German book Orengo (2017): «Kundenorientierung». Verlag Tredition, Hamburg (engl: Customer Orientation). For an English version please contact the author directly. The tool has been simplified so that everything of importance fits [...]

By | 2019-04-19T19:01:12+02:00 April. 19th, 2019|Slider Startseite, Slider Startseite|Comments Off on Simple Tool for the Customer Value Analysis

Public Speech Feb. 7th, 2019: “Customer Orientation” (in German)

Customer orientation in management systems, organizations, strategies, innovations and cost structures.

By | 2019-02-08T14:06:51+02:00 December. 6th, 2018|News, Slider Startseite|Comments Off on Public Speech Feb. 7th, 2019: “Customer Orientation” (in German)

Book «Customer Orientation», 2nd Edition

The German book can be ordered at Tredition® as Hardcover, Paperback and E-Book. For an English version please contact the author directly. «How do I increase the customer orientation in my organization throughout?» There is hardly a corporate website that doesn’t contain a slogan like: «We are a customer oriented company». If it was [...]

By | 2019-02-08T14:22:15+02:00 October. 3rd, 2017|Slider Startseite|Comments Off on Book «Customer Orientation», 2nd Edition