Simple Tool for the Customer Value Analysis

Customers, colleagues and other interested parties can download a simple Excel-Tool for the customer value analysis below. The tool is based on my German book Orengo (2017): «Kundenorientierung». Verlag Tredition, Hamburg (engl: Customer Orientation). For an English version please contact the author directly. The tool has been simplified so that everything of importance fits [...]

By |2019-04-19T19:01:12+01:00April. 19th, 2019|Slider Startseite, Slider Startseite|Comments Off on Simple Tool for the Customer Value Analysis

Public Speech Feb. 7th, 2019: “Customer Orientation” (in German)

Customer orientation in management systems, organizations, strategies, innovations and cost structures.

By |2019-02-08T14:06:51+01:00December. 6th, 2018|News, Slider Startseite|Comments Off on Public Speech Feb. 7th, 2019: “Customer Orientation” (in German)

Book «Customer Orientation», 2nd Edition

The German book can be ordered at Tredition® as Hardcover, Paperback and E-Book. For an English version please contact the author directly. «How do I increase the customer orientation in my organization throughout?» There is hardly a corporate website that doesn’t contain a slogan like: «We are a customer oriented company». If it was [...]

By |2019-02-08T14:22:15+01:00October. 3rd, 2017|Slider Startseite|Comments Off on Book «Customer Orientation», 2nd Edition

Strategy Radar

The Strategy Radar of social systems engineering provides a concrete contribution to this widespread nuisance. It can be learned in only a few hours, thanks to its intuitive design, the integration of widely known management models and a multi-level architecture.

By |2017-11-02T09:59:34+01:00July. 6th, 2017|Slider Startseite|0 Comments